LEGACY HOSPITALITY’S
MISSION

Our mission is to deliver extraordinary experiences where team members and guests feel seen and excited to return.

The Vig is a 1950’s themed sports parlor built around refined food, classic cocktails, and the playful belief that it is good to be bad. Inspired by iconic movies, legendary sports moments, and the unforgettable villains we secretly root for, The Vig creates a polished yet energetic atmosphere designed to bring people together and revive the lost art of conversation. The original location, The Vig Old Town, opened in October 2015 and established the brand’s signature neighborhood sports parlor experience in Chicago. The Vig West Loop followed in September 2024, bringing that same refined edge, lively energy, and cocktail-forward experience to one of the city’s most vibrant neighborhoods. Opening Fall 2026, The Vig Milwaukee will introduce the concept to a new city with the same thoughtful design, polished kitchen, contemporary cocktails, and mischievous spirit that define The Vig.

Welcome Back Lounge is hospitality at its core: a neighborhood watering hole built to make everyone feel like a regular, whether it is their first visit or their fiftieth. With a late 1970s and early 1980s feel, Welcome Back celebrates the nostalgia of our school house years while creating a warm, familiar place where friends can meet on the reg, settle in, and stay awhile. Playful, comfortable, and full of character, it is your new favorite neighborhood lounge where the drinks are easy, the energy is welcoming, and it is always good to be bad.